Branding Session in coeur d’alene: with Lash technician hayley
Capturing Beauty: A Branding Session with Coeur d'Alene's Lash Technician Extraordinaire, Hayley Evans
Welcome to the behind-the-scenes glimpse into my latest branding session featuring the remarkable lash technician, Hayley Evans, at Aesthica Skin and Beauty Bar in Coeur d'Alene, Idaho.
After spending seven years as a lash client, Hayley discovered her profound love for the art. In 2020 she embarked on her journey to become a certified lash technician, turning her dreams into reality. For Hayley, the driving force behind her work is the sheer joy of making others feel beautiful. As one of her clients I can confirm she does a insanely good job and always makes me look my best!
Hayley's unique brand identity. From the delicate precision of classic, hybrid, and volume lash extensions to the serene ambiance of the studio, every detail was carefully curated to showcase her dedication to enhancing natural beauty.
Preparing for a branding session is key. I always encourage my clients to indulge in a bit of self-care before the shoot. Whether it's updating your hair and nails or selecting outfits that resonate with your brand, taking the time to pamper yourself sets the tone for a successful session.
During Hayley's session, we made sure to incorporate props and visual aids to elevate brand storytelling. One standout example was Hayley's self-care kit—a thoughtful gesture she extends to her clients to maintain their lash extensions between appointments. This kit not only reflects her commitment to providing exceptional service but also underscores the value she places on her clients' well-being. It's these small details that leave a lasting impression and set her brand apart.
As you prepare for your own branding session, remember to embrace authenticity and let your personality shine. Whether it's through wardrobe choices, props, or the ambiance of your space, every element should reflect your brand's essence. Trust the process, enjoy the journey, and watch as your brand story unfolds beautifully through the lens.
Ready to capture the essence of your brand? Get in touch to schedule your own branding session, and let's create magic together.
The best ways to prepare for your branding:
When preparing for your branding session, here are a few tips to help you shine:
Pamper Yourself: Treat yourself to a little self-care before the shoot. Get your hair and nails done to feel confident and polished.
Plan Your Outfits: Bring 1-3 outfit options that align with your brand identity. Choose pieces that make you feel comfortable and confident.
Incorporate Props: Consider incorporating props that help tell your brand story. Whether it's your products, tools of your trade, or personal items that reflect your brand values, props can add depth and personality to your photos.
Remember, the key is to stay true to yourself and let your personality shine through. Relax, enjoy the process, and trust that we'll capture the essence of your brand beautifully.
